Platinum vs white gold color

Platinum and white gold differ in colour due to their composition and finishing process. Platinum is a naturally white metal with a subtle grey tone that remains consistent over time without the need for plating. Its appearance is softer and less reflective, often developing a slight patina that gives it a more muted, vintage look with wear.
White gold, on the other hand, is created by mixing yellow gold with white metals and is typically coated with rhodium to achieve a bright, mirror-like white finish. This plating enhances shine but may wear off over time, requiring occasional re-plating to maintain its original brightness.
While both metals appear similar initially, platinum offers a natural, stable colour, whereas white gold provides a brighter, more polished look with maintenance. The choice depends on preference for a softer tone or a high-shine finish.